How to go in the next seven years? See their own car dealership battle 2025

As the saying goes, “people have no long-term concerns, there must be some near-worry.” Therefore, China often formulates and implements a five-year plan on the road to development. Auto companies are no exception, but they are more long-term and extend their strategic goals to 2025.

Yesterday (December 5, 2017), Ford released a new strategy in China. By the end of 2025, Ford will launch over 50 new models in China, including 8 new SUV models and at least 15 Ford and Lincoln brand electric models. , And plans to start in 2019, will be put into operation in China, 5 new models put into operation in China, 5 new models, including a Lincoln brand luxury SUV, and Ford's first electric small SUV. In addition, the Ford Group will invest US$4.5 billion in the development of pure electric vehicles. It is planned that before 2025, every model produced by Changan Ford will provide the corresponding electric models, and the powertrain will be realized by 2020. Local production.

In addition to Ford, Volkswagen, General Motors, PSA and other multinational brands also announced their own 2025 plan, and the depth of the Chinese market. In fact, Chinese brands that have gradually grown up are not to be outdone, and they also have a clear blueprint for the development of the next seven years. These Chinese car companies are thinking about? Let the headline Jun take you to reveal the "2025 strategy" of those car companies.

FAW: Landing "Made in China 2025"

On the morning of April 20, 2015, China FAW announced its “Shutu” technology strategy at the 16th Shanghai Auto Show. The strategy clearly stated that China FAW will implement an intelligent business service platform in 2025. In the future, FAW will fully implement the "Shutu" strategy and create an intelligent technology innovation platform based on "Internet+". Facing the wave of “Internet +” in the automotive industry, China FAW is committed to building “Yantu” as the leading international first-class Internet-connected smart technology, and hopes that “Yantu” can become: the customer's tacit understanding of interconnection, reliable driving, and intimate service.

In the future, FAW's “Yantu” will be developed from the current “Xuantu” 1.0 to “Xuantu” 4.0, and this development will be completed in 2025. According to the goal of China FAW, in 2025, it will achieve the “Walk Way” 4.0. China FAW will implement an intelligent business service platform, and the penetration rate of highly automated driving technology will reach more than 50%.

BAIC Group: stepping into the era of comprehensive new energyization 2.0, achieving “leading domestic and world-class”

BAIC Group released the “Leading 2025 Strategy” at the 2017 New Energy Automotive Working Conference. The main objectives of the strategy can be summarized as “achieving a total goal”, creating “two world-class” and “achieving three leads”, namely: By 2025, BAIC New Energy must achieve “a leading domestic and world-class” to ensure that the market share of new energy vehicles ranks first in the country and the top three in the world; to create a “world-class new energy automobile technology innovation center” and to build “world-class new "Energy auto companies"; to achieve market leadership, technology leadership and model leadership.

In order to achieve this goal, BAIC New Energy will accelerate the industrial upgrading and implement Beijing's high-end intelligent manufacturing base with five new technology platforms, including the new pure electric vehicle platform, driverless technology, big data applications, smart charging and smart travel services. Construction projects such as the construction and intelligent network-linked R&D of new energy products have led to the “leading 2025 strategy”.

Geely: iNTEC brand achieved zero casualties in 2025

On May 10, 2017, Geely released the “iNTEC” technology brand, which starts with the five aspects of smart security and smart interconnection. By 2025, Geely will achieve the ambitious goal of no one seriously hurt or die due to driving a new Geely vehicle. An Geinhui, president and CEO of Geely Automobile Group stated that the technology is based on "Humanity and Technology-Driven Technology" as its core, and it uses the five technology modules of intelligent driving, smart security, smart driving, intelligent interconnection and intelligent health to create people and cars. · Technology's smart interconnection.

BYD: Looking forward to sprinting trillions of scales in 2025, positioning itself as “the founder of the overall new energy solution”

On November 18th, at the executive meeting with the theme of “New Journey and New Future”, Chairman and President of the BYD Board of Directors Wang Chuanfu announced the development goals and reform ideas of BYD in the future. In the future, BYD will develop to a hundred-year-old store in the future. Around 2025, we must achieve a total revenue of RMB 1 trillion. In addition to carrying out a large-scale internal organizational reform, BYD will continue to implement the “7+4” market strategy for new energy vehicles. According to Zhao Changjiang, general manager of BYD Auto Sales Co., Ltd., the opening of this year's Song MAX will be launched. In 2018, BYD will usher in a full iteration of the dynasty models. First of all, the Dragon Face design language will fully cover the dynasty models and form a unified family style. Secondly, the vehicle performance will be greatly improved on the basis of 542, and the new energy vehicle will be defined again.

These star models will be unveiled at the BYD brand festival in 2018. Currently, BYD has established the Institute of Automotive Wisdom Ecology and has started strategic cooperation with top global companies to make vehicles into mobile smart terminals.

Changan Automobile: Stop selling fuel vehicles in 2025 to achieve electrification of full-spectrum products

On October 19, 2017, Changan Automobile's new energy new strategy, the Shangri-La Plan, was formally launched, which signifies that Changan Automobile has entered a new phase in the field of new energy. The overall goal of the “Shangri-La Plan” is to complete the construction of three dedicated platforms for new energy sources by 2020. More importantly, by 2025, Changan Automobile will completely discontinue the traditional meaning of fuel vehicles and achieve full-spectrum products. Electrification launched 21 new pure electric models and 12 plug-in hybrid models. It is undeniable that this is a huge challenge for Chang’an. For this reason, Chang’an Automobile has also specially formulated “Four Strategic Actions”—“One Billion Billion Action”, “One Million R&D”, “Partner Program” and “Extreme Experience”. "To ensure the smooth implementation of the plan.

In the future, Changan Automobile plans to invest 100 billion yuan to develop new energy vehicles, of which 20 billion will be used for charging facilities, 50 billion for platform and product development, and 30 billion for power battery development.

From the 2025 strategy of major car companies, it is not difficult to see that in the future, the direction of the development of various car companies is mainly to "four modernization" centers, that is, "electrical, network joint, intelligent, shared," in the future Smart and convenient, green safety is always the goal of innovation and development of car companies, and it is also the direction for consumers to choose products.