Weichai's hard work in 2013 to maintain steady and healthy development

It is reported that in 2013, Weichai expects to realize an income of 100.3 billion yuan, a year-on-year increase of 24.1%, sales of various types of engines of 654,000, heavy trucks of 100,000, and transmissions of 566,000, an increase of 30%, 22%, and 25 respectively year-on-year. %, the momentum of good and fast development has been maintained, and the industry’s leading position has become more stable. The Group’s traditional products such as the engine segment 10L/12L continue to maintain an advantageous supporting position in heavy trucks, construction machinery and other fields. Strategic emerging products such as 5L/7L, MAN Large Engine, M26, and natural gas engines perform well in passenger vehicles and shipbuilding. Product and market structure adjustments have achieved remarkable results. In 2013, Weichai Group faced a severe macroeconomic situation and a profoundly adjusted industry situation. It continued to maintain a steady and healthy development in terms of transfer mode, structural adjustment, management, and quality.

In 2013, the internal combustion engine industry was free from the negative growth that has been negative growth, and the industry's annual growth rate was nearly 7%. The good prospects make the highly competitive internal combustion engine industry increasingly hot. In addition to the old engine manufacturers, many domestic OEMs also want to share a share in the market. Faced with the pressure of the market, Feng Gang, vice president of Weichai Power, told reporters Frankly: "Today's market competition is not relying on price wars, nor on simply talking to customers about past feelings. Really solid products and timely full service are the key to winning the market."

Deep plowing techniques to improve quality

As a leading enterprise in the internal combustion engine industry, relying on the halo to be self-proclaimed is destined to be crushed down by the wheels of development. Only by continuous innovation can new products and technologies be pioneered.

Weichai had many new products unveiled and put on the market last year. This year, we will further open more market segments based on improving product performance. On the truck side, the new WP10 and WP12 gas engine with four-valve structure has more complete combustion, higher efficiency, and better economy. In terms of construction machinery, Weichai has launched two platforms, WP3 and WP13, targeting small units. Tonnage excavators, high-end forklifts, other small multi-functional machinery markets and large-tonnage car cranes, crawler cranes and more than 8 tons of loaders and other markets, including WP13 products based on the company's WP12 Lan engine engine new upgrade products, will fill domestic projects Machinery industry 13L engine blank.

In recent years, Weichai invested hundreds of millions in technology research and development to create a brand-new laboratory. At the same time, research and development are not limited to the improvement of the engine itself. Many experiments and explorations have also been conducted on the peripheral technology related to the internal combustion engine. Li Daming, head of Weichai Power Electronic Control Technology Research Institute, told reporters: “Weichai’s current R&D investment has been comparable to that of leading international companies, and breakthroughs in scientific research can also enable companies to break down technical barriers.”

It is reported that the newly-developed ECU in Weichai has just come out. The electronic control supplier of the vehicle has reduced the price of the electronic control system of Weichai. At the same time, the “Zizuoxing” vehicle detection equipment released this year provides users with more accurate and reliable information on the detection and problem diagnosis of the entire vehicle.

Improve the system to promote development

A good system can allow bad people to do good things. A bad system can let good people do bad things. With good systems as support, good people can do more good things.

Wei Chai's "about three chapters" was proposed by the chairman of the board of directors Tan Xuguang at the beginning of his appointment in 1998, namely: First, adhere to the principle of dare to grasp dare to manage; Second, throw down the body, really work hard; Third, set an example, Qing Zheng Clean and honest.

Rethinking that year, Weichai was a messy mess. The enterprise mechanism is inactive, institutions are overstaffed, various expenses are arrears of nearly 300 million yuan, and thousands of products are accumulated in the warehouse. Enterprises have reached the verge of bankruptcy. But now I can't see the shadow of that time. The reporter couldn't help feeling that Weichai, as a large-scale state-owned enterprise, realized the magnificent turn of reforms. Many state-owned enterprises are now facing the same situation as those of Weichai. Therefore, Weichai's reform experience is very worth learning.

Weichai has always advocated the principle of strengthening the main business, divesting the secondary industry, improving military management, and easing the battle in the enterprise architecture, reorganizing and listing of advantageous assets, introducing strategic investors, establishing a new diversified equity structure, and following a modern corporate governance structure. Operation and management mode operation.

Its introduction of the "state-owned system, the private mechanism" of the new concept has changed the traditional state-owned enterprises in the face of the market response delay, the mechanism is not flexible drawbacks, can follow the market trend and make timely adjustments; at the same time Weichai to introduce a comprehensive budget, Six process management tools including six sigma, excellent performance, and informationization, as well as two process management tools such as early warning analysis and benchmarking management, have achieved lean management.

On this basis, Weichai has established a new idea for the development of the industrial chain, taking the engine's advantageous business as its core, and using capital operations as a means to implement the upstream and downstream extensions of the industrial chain, and build the most complete and competitive heavy truck in the country. The complete industry chain. Enterprise competition is the contest of comprehensive strength. Weichai has always attached importance to "responsibility, communication, and tolerance" as the core concept, and nurtured a cultural pattern in which passion culture, executive culture, innovation culture, team culture, and family culture coexist, creating unique characteristics. Corporate culture system.

Do a good job in service training

Feng Gang said, “In addition to improving product performance and developing new products, we also provide customers with a full-life post-market value-added service, and with service as the driving force, continuously improving customer satisfaction is the key to Weichai's acquisition of the market.” What is needed is the coordinated operation of various departments such as enterprise technology, application support, customer service, and marketing. No individual unit or individual can work independently. Only when the various departments work together to improve the “internal work” of products and services can they respond with ease. The fight in the market competition.

Weichai's many years of business practices have proven that from scattered sales to intensive cultivation, service is an indispensable part. Enterprises must flex their muscles in domestic and foreign markets, and must master the service skills of this service. After many years of painstaking efforts, Weichai has established a complete service system at home and abroad. It has overcome the obstacles of space, language, and culture and spread the concept of “customer satisfaction” to the “green Chinese heart”.

At present, Weichai has five overseas companies, 30 overseas offices, six overseas accessories libraries, and 240 overseas service outlets. "Weichai's service system has spread to the rest of the world with products. Weichai service is available where we have a Weichai engine." The increase in the closing rate of dispatched workers in 24 hours has also won many popularity for Weichai. Through the development of application service management assistance systems, implementation of labor cost incentives, and improvement of the assessment management mechanism, Weichai successfully increased the 24-hour closing rate to 71%. The service can keep up with the customer's trust. In the future, Weichai will also focus on the information center construction of the customer service center, and continue to improve the entire service center system and electronic parts catalog system, so that services and products will truly follow suit.

In an interview with reporters, Feng Gang said that this year Weichai will continue to rely on quality services to create three competitive forces and improve a system. To create the most cost-competitive products, build the most core technology-competitive products, create the most competitive products, and improve the whole life cycle service system.

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